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10 - Release Cine Theme© starts to be offered to the Major Studios. Upgrade Consulting is offering to the major studios the right to sublicense the new TV show format, Cine Theme©, along with their anytime movie license. The major movie collection owners can license their movies to be used as illustration and warm-up of theme debate TV shows, Cine Theme©. Therefore, the new format refreshes and revalues anytime movies collection, because in the new show format these movies get updated as means to illustrate and warm-up the theme debates. The new show is a noble programming product, to be broadcasted in prime time and prime channels worldwide, because the debates are contemporary, and so gets the movies used in the show. For the show its more valuable an older movie that fits the debate then a new one that doesn’t. The movies are used as a mean to illustrate and warm-up the debates on important every day everybody’s daily life themes, and to bring the audience to the emotional mood of the debate. This way, movies make the debates hotter, as well as debates make the movies renewed and watched with a new perspective by the audience, enhancing the value of both in audience minds, TV networks and stations gain a new show with the potential to increase audience rates in chosen segments of the audience, because the movies are high quality productions in general and can create the emotional mood needed to enhance the debate show that follows the movies broadcasting. More information can be found in the show website www.movietheme.com |
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